[Client]
[клієнт]
[клиент]

GADJZAMAN

About project:

Про проєкт:

О проекте:

A brand of embroidered authentic Ukrainian clothing.The brand has been owned for 20 years, but for all these 20 years, it was small and unknown, despite having a significant history and a great passion for its craft.

The new owners approached us for the development of the brand's DNA, authenticity, and promotion strategy

Implemented:

Tag text

Described the brand's history

brand's DNA

Established the brand's positioning

Formulated the promotion

Created the stylistic direction

Developed the voice of the brand

Designed content

Created the brand book

Additional materials: pending

Prepared references, mood boards, and briefs for all additional specialists

Currently, the brand is in the stage of implementing the strategy.

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